Retail Data Monetization Market Size, Share, COVID-19 impact, Opportunities, And Trends By Offering (Solution, Services), By Deployment Model (On-premise, Cloud), By Enterprise Size (Small, Medium, Large), And Geography - Forecasts From 2019 to 2024
- Published : Jul 2021
- Report Code : KSI061612670
- Pages : 120
The retail data monetization market is projected to grow at a CAGR of 3.84% during the forecast period. The rapid growth of this industry, on account of the booming growth of e-commerce across all major geographies worldwide, is one of the major factors driving the growth of this market. As both online and offline retail channels continue to witness impressive growth, players across this ecosystem are moving towards the digitization of business processes. Increasing digitization across business functions in this industry has been increasing exponentially the volume of data generated by them every day. The growing competition among enterprises in this industry is increasing the need among them to stay ahead of their rivals by continuously tracking their moves in order to plan their growth strategies. As huge volumes of data generated from business processes hold immense value and can be instrumental in giving enterprises actionable insights, the need to monetize it is increasing across the industry. This is fuelling the adoption of data monetization solutions, thus boosting the market growth.
DRIVERS
Growing competition across the retail industry
The increasing digitization of business functions
RESTRAINTS
Lack of awareness among some enterprises regarding the potential data monetization holds
Limited budget of some SMEs
The major players profiled in the retail data monetization market include Accenture, ALC, Gemalto, Google, IBM, Infosys, Monetize Solutions, and SAP.
Segmentation
The retail data monetization Market has been analyzed through the following segments:
By Offering
Solution
Services
By Deployment Model
On-premise
Cloud
By Enterprise Size
Small
Medium
Large
By Geography
North America
United States
Canada
Mexico
South America
Brazil
Argentina
Europe
UK
Germany
France
Italy
Others
Middle East and Africa
Saudi Arabia
UAE
Israel
Asia Pacific
Japan
China
India
Australia
Others
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