Platform As A Service Market Size, Share, Opportunities, And Trends By Type (Public PaaS, Private PaaS, Hybrid PaaS, Others), By Component (Hardware, Software), By Enterprise Size (Small, Medium, Large), And By Geography - Forecasts From 2023 To 2028

The platform as a service market is estimated to grow at a steady rate during the forecast period.

Platform as a Service (PaaS) is a cloud-based model that offers consumers an entire cloud platform hardware, and software for creating, running, and managing applications without the cost, complexity, or flexibility of traditional on-premises infrastructure. PaaS enables development teams to build, test, deploy, and scale applications more quickly and affordably. The increasing adoption of cloud services and technology advancements are serving as an important factor behind the platform as a service industry's growth.

Market Drivers

• Increasing adoption of cloud services bolsters the platform as a service market growth.

The adoption of cloud services plays a vital role in the growth of the platform as a service market. Organizations in numerous sectors are increasingly turning to cloud computing to take benefits of scalability, flexibility, and cost-effectiveness. Due to these factors, multiple industry leaders are investing and collaborating which has led to the rapid growth of the platform as a service (PaaS) industry. For instance, in May 2023, a four-year strategic collaboration agreement was signed between Crayon and Amazon Web Services which aimed to strengthen and accelerate cloud adoption and migration of Crayon’s customers.

• Booming technology advancements drive the platform as a service market growth.

The increasing use of innovative technologies such as the public cloud, and private cloud altered numerous organizations' working styles, and Platform as a Service (PaaS) products assist businesses in growing while ensuring flexibility and reliability. Due to these factors, there are multiple product launches and technological advancements taking place in the market. For instance, in October 2022, BICS launched Communications Platform as a Service (CPaaS), a cloud-based communications platform that enables users to easily create and deploy multi-channel communications campaigns globally.

• Cost efficiency propelled the platform as a service market expansion.

Platform as a service (PaaS) enables organizations to offload infrastructure management to the service provider, decreasing the need for private hardware and associated maintenance costs. This cost-effectiveness is highly appealing to businesses, especially new startups, and SMEs. Such cost-efficient solutions bolster the adoption of Platform as a Service (PaaS) in numerous enterprises which is anticipated to propel the platform as a service industry growth.

Asia Pacific is expected to dominate the platform as a service market.

Asia Pacific is projected to account for a considerable share of the platform as a server market owing to the region’s robust growth in cloud services and technology advancements. Numerous industry leaders are investing and launching new cloud services and cloud platforms. For instance, in March 2023, Fujitsu announced the launch of a new cloud-based platform for the healthcare sector in Japan that enables consumers to securely collect and leverage health-related data to promote digital advancement in the medical field. Furthermore, the favorable investment in

Market Challenges

• Security concerns will restrain the growth of the platform as a server market.

Concerns about data privacy and compliance are major challenges for the platform as a server (PaaS) market. Organizations are becoming steadily concerned about data privacy and the need to meet data protection regulations. Such privacy and compliance concerns may hinder the adoption of the platform as a server (PaaS).

Market Development

• March 2023- Yotta Data Services announced the release of Yotta Power Cloud, which is based on IBM Power. Power Cloud is a public cloud Infrastructure as a Service (IaaS) offering from Yotta's award-winning data centers with the highest levels of safety, dependability, and resiliency to meet the most demanding business workloads.
• November 2022: Accenture in collaboration with Amazon Web Service jointly launched the “Velocity” platform that improves business outcomes by 50% by removing complexities associated with enterprise-scale applications in the cloud.
• September 2020: Nutanix launched its Kubernetes-based platform as a service “Karbon Platform Service” featuring automated system management security. The platform provides software developers and IT operations teams with turnkey managed service experience thereby enabling them to develop cloud-native applications.

Company Products

• AWS PaaS-  AWS Platform as a service (PaaS) by combining the servers and stockpiling the organization framework with the product a user wants to send application, eliminates the need to invest in on-premises hardware. It further enables organizations to customize and divide vital information among offices in a uniform manner.
• Mendix’s Application Platform as a Service- Mendix's application platform as a service enables users to create applications quickly using visual models. To accelerate the delivery of custom applications, the platform also includes pre-built templates and widgets, a single-click cloud deployment, and cloud-based application management capabilities.

Segmentation

• By Type
  • Public PaaS
  • Private PaaS
  • Hybrid PaaS
  • Others
• By Component
  • Hardware
  • Software
• By Enterprise Size
  • Small
  • Medium
  • Large
• By Geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Others
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Indonesia
    • Australia
    • Others

1. INTRODUCTION

1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline

2. RESEARCH METHODOLOGY  

2.1. Research Data

2.2. Research Process

3. EXECUTIVE SUMMARY

3.1. Research Highlights

4. MARKET DYNAMICS

4.1. Market Drivers

4.2. Market Restraints

4.3. Market Opportunities

4.4. Porter’s Five Force Analysis

4.4.1. Bargaining Power of Suppliers

4.4.2. Bargaining Power of Buyers

4.4.3. Threat of New Entrants

4.4.4. Threat of Substitutes

4.4.5. Competitive Rivalry in the Industry

4.5. Industry Value Chain Analysis

4.6. Forward Proxy

5. PLATFORM AS A SERVICE MARKET BY TYPE

5.1. Introduction

5.2. Public PaaS

5.3. Private PaaS

5.4. Hybrid PaaS

5.5. Others

6. PLATFORM AS A SERVICE MARKET BY COMPONENT

6.1. Introduction

6.2. Hardware

6.3. Software

7. PLATFORM AS A SERVICE MARKET BY ENTERPRISE SIZE

7.1. Introduction

7.2. Small

7.3. Medium

7.4. Large

8. PLATFORM AS A SERVICE MARKET BY GEOGRAPHY

8.1. Introduction

8.2. North America

8.2.1. USA

8.2.2. Canada

8.2.3. Mexico

8.3. South America

8.3.1.  Brazil

8.3.2. Argentina

8.3.3. Others

8.4. Europe

8.4.1. Germany

8.4.2. UK

8.4.3. France

8.4.4. Spain

8.4.5. Others

8.5. Middle East and Africa

8.5.1. Saudi Arabia

8.5.2. UAE

8.5.3. Others

8.6. Asia Pacific

8.6.1. China

8.6.2. Japan

8.6.3. South Korea

8.6.4. India

8.6.5. Indonesia

8.6.6. Australia

8.6.7. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

9.1. Major Players and Strategy Analysis

9.2. Market Share Analysis

9.3. Mergers, Acquisitions, Agreements, and Collaborations

10. COMPANY PROFILES

10.1. Amazon Web Service

10.2. Google

10.3. Salesforce Inc

10.4. Oracle Corporation

10.5. IBM

10.6. Dev graph

10.7. Mendix

10.8. Microsoft

Amazon Web Service

Google

Salesforce Inc

Oracle Corporation

IBM

Dev graph

Mendix

Microsoft