In Germany, mashed potatoes are referred to as "Kartoffelpüree." This dish is a staple side dish in German cuisine and is frequently served with various meat dishes such as roast beef, pork, or grilled chicken. The mashed potatoes are made by boiling potatoes until soft, then blending them with butter, milk, and salt to create a smooth and creamy texture. Some variations include the addition of sour cream, chives, or garlic to add extra flavor. Mashed potatoes are widely enjoyed in Germany and the growth of the mashed potato market in the country is driven by factors such as a growing population, increasing GDP and disposable income, rising production and consumption of potatoes, and a shift towards convenient household food items.
The growth of the mashed potato market is significantly influenced by the rise in the country's Gross Domestic Product (GDP) and disposable income.
According to World Bank data, Germany's GDP has seen significant growth, increasing from US$ 3.4 trillion in 2010 to US$ 4.26 trillion in 2021. This growth can be attributed to several factors, including strong export markets, a highly skilled workforce, a stable political and economic environment, and technological advancements. As the country's GDP increases, so do the disposable income of its population. World Bank data indicates that the median daily consumption or income in Germany rose from US$ 49.72 in 2010 to US$ 54.82 in 2018, representing a growth of nearly 10.25% over a decade. The mean daily consumption or income in the country also increased from US$ 58.17 in 2010 to US$ 64.68 in 2018. This increase in disposable income has led to a rise in demand for convenient and premium processed food items, such as mashed potatoes. These factors have combined to drive the growth of the mashed potato market and boost its revenue in the country.
An increase in the production and consumption of potatoes in Germany is a major factor driving the growth of the mashed potato market in the country.
FAO data states that there has been an increase in potato production in Germany between 2010 and 2020. The production numbers have risen from 10.14 million tonnes in 2010 to 11.72 million tonnes in 2020. The highest potato production seen by the country in this time span was in 2011 when 11.84 million tonnes of potatoes were produced. Potatoes are relatively easy to grow in Germany due to several factors, including the country's favourable climate, soil quality, and water availability. Germany has a temperate climate with mild summers and cool, damp winters, which is ideal for growing potatoes. The country also has rich and fertile soils, which provide the necessary nutrients for the plants to grow. Additionally, Germany has a well-developed irrigation system, which allows for efficient and effective water management for crops, including potatoes. Furthermore, the country has a long tradition of potato farming and a strong agricultural sector, which provides the necessary infrastructure, knowledge, and support for successful potato cultivation. All of these factors combined make it relatively easy for farmers in Germany to grow potatoes, and as a result, potatoes are a staple crop in the country. Also, FAO data shows that the potato yields in Germany have increased from 39.88 tonnes per hectare in 2010 to 42.83 tonnes per hectare in 2020. The highest yields were recorded in 2014 – 47.42 tonnes per hectare. Not only production, but the rate of consumption of potatoes is also quite high in Germany. For instance, according to Faostat, the total consumption of potatoes in Germany reached 5,622 kt in 2020, a 0.626% increase from the previous year. Germany ranks 6th out of 161 countries in terms of interest rate on total potato consumption, according to the FAO data.
| Report Metric | Details |
|---|---|
| Study Period | 2021 to 2031 |
| Historical Data | 2021 to 2024 |
| Base Year | 2025 |
| Forecast Period | 2026 – 2031 |
| Report Metric | Details |
| Growth Rate | CAGR during the forecast period |
| Base Year | 2021 |
| Forecast Period | 2023 – 2028 |
| Forecast Unit (Value) | USD Billion |
| Segments Covered | Application, Form, And Distribution Channel |
| Companies Covered | Aviko, Engel Food Solution, Unilever Deutschland Holding GmbH, Emsland Group |
| Customization Scope | Free report customization with purchase |
Segmentation