Converted Flexible Packaging Market Size, Share, Opportunities, And Trends By Material (Plastic Films, Paper, Aluminum Foil, Others), By Product (Pouches, Bags, Others), By End-User Industry (Food & Beverages, Pharmaceuticals, Retail, Non-Food Application, Others), And By Geography - Forecasts From 2023 To 2028

The converted flexible packaging market is expected to grow at a CAGR of 3.31% from US$18.563 billion in 2021 to US$23.314 billion in 2028.

Converted flexible packaging refers to a type of packaging that is made from flexible materials such as plastic films, paper, aluminum foil, or a combination of these materials. It involves converting or transforming these materials into various forms like pouches, bags, wraps, labels, or sachets, to create functional and convenient packaging solutions. Converted flexible packaging offers advantages such as lightweight and flexible nature, cost-effectiveness, versatility in design, and efficient use of resources.

Market Overview:

The converted flexible packaging market refers to the industry and commercial activities associated with the production, distribution, and consumption of packaging materials made from flexible substrates such as plastic films, paper, and foil that have been converted into various forms. With its lightweight, versatile design, and cost-effectiveness, converted flexible packaging has gained significant popularity across industries such as food and beverages, pharmaceuticals, and personal care. The market is driven by the growing demand for convenient, attractive, and sustainable packaging options, coupled with advancements in materials and printing technologies that enhance product performance and shelf appeal.

Market Drivers:

• Convenience and Portability:

Converted flexible packaging offers convenience and portability, making it suitable for on-the-go consumption. Its lightweight and flexible nature makes it easy to carry, store, and open, meeting the needs of busy lifestyles.

• Cost-Effectiveness:

Converted flexible packaging is generally more cost-effective compared to rigid packaging options. The materials used are often less expensive, and the lightweight nature of the packaging reduces transportation costs.

• Versatility in Design:

The flexibility of converted flexible packaging allows for a wide range of design possibilities. It can be easily customized with various shapes, sizes, and printing options, enabling products to create attractive and eye-catching packaging that stands out on the shelves.

• Extended Shelf Life and Product Protection:

Flexible packaging provides excellent barrier properties, protecting the contents from moisture, oxygen, light, and other external factors that could degrade product quality. It helps extend the shelf life of perishable goods and preserves the freshness of the product.

• Sustainability and Environmental Concerns:

The growing awareness of environmental issues and the need for sustainable packaging solutions drive the demand for converted flexible packaging. It offers advantages such as reduced material usage, lower transportation emissions, and the potential for recyclability or use of recyclable materials.

• Innovations in Materials:

Continuous advancements in materials science have led to the development of new films and substrates that offer enhanced performance, such as improved barrier properties, heat resistance, and compatibility with various product types. These innovations drive the adoption of converted flexible packaging.

• Changing Consumer Preferences:

Consumer preferences are shifting towards convenience, ease of use, and sustainable packaging options. Converted flexible packaging meets these evolving consumer demands and aligns with their desire for packaging that is lightweight, user-friendly, and eco-friendly.

• E-commerce Boom:

The rapid growth of e-commerce has created a need for packaging solutions that can withstand the rigors of shipping and handling. Converted flexible packaging provides durability, protection, and flexibility in adapting to the requirements of online retail, contributing to its market growth.

• Regulatory Support:

Governments and regulatory bodies are increasingly focusing on packaging waste reduction and implementing regulations to encourage the use of sustainable packaging materials. This regulatory support drives the adoption of converted flexible packaging as a viable alternative to less environmentally friendly options.

Products offered by key companies:

• Amcor offers a range of compostable flexible packaging which is made from plant-based materials and can be composted in home or commercial composting facilities. Amcor's compostable flexible packaging is an example of how converted flexible packaging can be used to create more sustainable packaging solutions.
• UFlex launched a new line of recyclable flexible packaging which is made from materials that can be easily recycled, and it is also designed to be lightweight and compact, which reduces the amount of material used. UFlex's recyclable flexible packaging is an example of how converted flexible packaging can be used to create more sustainable packaging solutions.

Positive growth in the food and beverage segment:

One segment of the converted flexible packaging market that is experiencing positive growth is the food and beverage sector. This can be attributed to several factors. Firstly, the increasing demand for convenience foods and on-the-go consumption drives the need for flexible packaging that is lightweight, portable, and easy to open. Additionally, the growing focus on food safety and product shelf life drives the adoption of converted flexible packaging, which offers excellent barrier properties and protection against moisture, oxygen, and other contaminants. The versatility in design allows manufacturers to create visually appealing packaging that enhances product visibility and attracts consumer attention. Furthermore, the rising consumer preference for sustainable packaging options aligns with the eco-friendly characteristics of converted flexible packaging.

Asia Pacific region is anticipated to hold a significant market share:

The Asia Pacific region is expected to witness a steady CAGR in the converted flexible packaging market. This can be attributed to several factors. Firstly, the region has a large population and a growing middle class, leading to increased consumption of packaged goods. Secondly, rapid industrialization and urbanization in countries like China and India are driving the demand for convenient and flexible packaging solutions. Additionally, the presence of a robust manufacturing infrastructure, technological advancements, and a strong supply chain contribute to the region's dominance in the converted flexible packaging market. Lastly, favorable government initiatives and investments in the packaging industry further support the growth of the market in the Asia Pacific region.

Market developments:

• In 2023, Huhtamaki launched a new line of mono-material flexible packaging which is made from a single material, which makes it easier to recycle. Huhtamaki's mono-material flexible packaging is an example of how converted flexible packaging can be used to create more sustainable packaging solutions.
• In Feb 2023, ProAmpac launched ProActive Recyclable R-2050, a polyethylene-based structure that serves the European market as a sustainable alternative to conventional multi-material laminates. R-2050 offers high-speed filling line efficiencies and is available in standard and high-barrier versions for maintaining or extending the shelf life of food products.

Converted Flexible Packaging Market Scope:

Key Segment:

• By Material:
  • Plastic Films
  • Paper
  • Aluminum Foil
  • Others
• By Product:
  • Pouches
  • Bags
  • Others
• By End-User Industry:
  • Food & Beverages
  • Pharmaceuticals
  • Retail
  • Non-Food Application
  • Others
• By Geography:
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Spain    
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Others
  • Asia Pacific
    • Japan
    • China
    • India
    • South Korea
    • Taiwan
    • Thailand
    • Indonesia
    • Others