The Global Night Cream Market is expected to grow at a robust 7.20% CAGR, reaching a market size of US$29.890 billion in 2030 from US$21.917 billion in 2025.
Night creams are skincare products designed to be used before bedtime to nourish, repair, and rejuvenate the skin overnight. The night cream has a richer and heavier texture that is enriched with key ingredients like ceramides, promoting the skin’s collagen and vital antioxidants such as vitamins A, C, and E. They are also enriched with active ingredients such as retinol, peptides, and antioxidants that help in promoting cell rejuvenation and reducing physical aging signs such as dryness, wrinkles, fine lines, etc., by naturally rejuvenating the skill overnight.
The rising number of consumers with dry and oily skin is also considered a prime factor supplementing the market growth of night creams. The female population is the key driver of the night cream market, but the men's proportion is also witnessing demand due to growing awareness of skincare. Night creams are gaining a lot of traction, especially among millennials, due to their numerous benefits, such as hydration and skin whitening, among others. These creams also contain essential oils, fatty acids, and other necessary nutrients that keep the skin nourished and supple. This, in turn, also provides an impetus for the market to grow in both developed and developing economies worldwide. In addition, various other benefits offered by these creams, such as removing spots, scars, and wrinkles, have led to adopting these creams. Moreover, the companies are spreading awareness among consumers through promotional campaigns, initiatives, social media, and offers, increasing demand for skincare products, including night cream.
There is growing consumer awareness of skincare’s importance amidst environmental damage to skin health. The rise of social media has also greatly impacted the demand for skincare products by promoting beauty standards and encouraging self-care trends. Thus, in the last few years, there has been a great upsurge in the demand for skincare products, propelling the demand for night cream.
The growing consumer demand for skincare products has led to the constant participation of key market players to increase their R&D investments to develop and launch new products. These players are constantly developing new products to tap the potential of the night cream market, including innovations in organic products. Thus, the increasing consumer demand for better skincare or face rejuvenating products and the impetus from key players in providing better and innovative products is propelling the market growth.
With the growing internet penetration and digitization, consumers worldwide are interested in purchasing cosmetic products online. The online mode of purchase has provided a user-friendly way to purchase beauty products, providing secure online payment options and saving time, effort, and money. Additionally, with the growing e-commerce industry, the younger generation living in an e-commerce era is highly influenced by the digital mode of purchase. It is thus significantly impacting the sales of these products online, further fueling the demand in the forecast period. In addition to offline sales, many retailers are moving on to creating online sales channels, offering a convenient alternative for people with busy lifestyles. Furthermore, with the growing adoption of smartphones, tablets, and other mobile modes of electronic purchasing devices, the night cream market is expected to thrive significantly with the growth of cosmetic sales via e-commerce during the forecast period.
Various products specializing in multifunctionality are being launched in the market, such as all-in-one serums, moisturizers with anti-aging properties, serums including skin brightening and anti-aging properties, etc. These multifunctional products are appealing to consumers as they make their skincare regime simple and, at the same time, cost-effective. People’s lack of time is increasing the demand for multifunctional products that combine multiple benefits in one formula. The growing market of alternative multifunctional products is eliminating the separate need for night cream, thus posing a serious challenge to the night cream market.
By type, rejuvenating night creams are anticipated to hold the largest market share throughout the forecast period. The major factor driving the rejuvenating segment includes the booming demand for hydrating products. Various antioxidants in these products are also a major factor supplementing the demand for moisturizing night creams, thus positively impacting this segment’s growth over the next five years.
Geographically, the global night cream market has been segmented into North America, South America, Europe, the Middle East, Africa, and Asia Pacific.
The European market is anticipated to hold the largest share during the forecast period. The major factors bolstering this regional market include a well-established cosmetics industry, supplementing the night cream market growth in Europe. On the other hand, Asia-Pacific will be the fastest-growing region in the night cream market. The growing economies' rising disposable income of consumers, along with the rising demand for skincare products, is propelling the APAC region’s market growth.
| Report Metric | Details |
|---|---|
| Study Period | 2021 to 2031 |
| Historical Data | 2021 to 2024 |
| Base Year | 2025 |
| Forecast Period | 2026 – 2031 |
| Report Metric | Details |
| Night Cream Market Size in 2025 | US$21.917 billion |
| Night Cream Market Size in 2030 | US$29.890 billion |
| Growth Rate | CAGR of 7.20% |
| Study Period | 2020 to 2030 |
| Historical Data | 2020 to 2023 |
| Base Year | 2024 |
| Forecast Period | 2025 – 2030 |
| Forecast Unit (Value) | USD Billion |
| Segmentation |
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| Geographical Segmentation | North America, South America, Europe, Middle East and Africa, Asia Pacific |
| List of Major Companies in the Night Cream Market |
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| Customization Scope | Free report customization with purchase |