South America Fresh Food Packaging Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Material (Plastic, Paper And Board, Glass, Metal), By Application (Poultry And Meat Products, Dairy Products, Produce (Vegetables And Fruits), Sea Food, Others), And By Country - Forecasts From 2022 To 2027

The South American fresh food packaging market is expected to surge at a CAGR of 1.95% throughout the forecast period. The rising number of people suffering from chronic diseases is encouraging people in South American countries to opt for a healthier lifestyle with better dietary patterns. According to the World Health Organization (WHO), the prevalence of diabetes has increased steadily since 1980, with 7.4% of males and 8.8% of females suffering from diabetes in Brazil. This shift towards a better lifestyle is being supported by government measures so as to increase the uptake of fresh food products in South American countries.

 For example, the Brazilian Ministry of Health banned the advertisement and sales promotion of ultra-processed food products in the country. Hence, these factors are significantly fuelling the demand for fresh food products which, in turn, is driving the market growth of fresh food packaging in the region.

The growing export of fresh food items, including poultry and fruits, from Brazil and Argentina around the world, is another major driver of the South American fresh food packaging market. Favourable government policies and initiatives to increase the domestic production of fresh food items will further continue to bolster the market growth of fresh food packaging in South America during the next five years. Also, trade agreements between South American countries and other countries across the globe will also propel the market growth of fresh food packaging in South America during the forecast period. For example, in November 2018, Argentina and Russia signed a trade agreement, making exports from Argentina easier while also increasing the volume of fish traded between the two countries.

The South American Fresh Food Packaging market has been segmented on the basis of material, application, and geography.

By material, the market has been segmented as plastic, paper and board, glass, and metal. By application, the South America fresh food packaging market has been classified into poultry and meat products, dairy products, produce (vegetables and fruits), seafood, and others. By country, the South America fresh food packaging market has been segmented into Brazil, Argentina, and Others.

 By material, the plastic market will witness slow growth during the forecast period owing to the growing concerns regarding the harmful impact of plastic waste on the environment. Paper and board are projected to witness a significant CAGR during the forecast period owing to the rising demand for fresh fruits and vegetables, both local and international. By application, produce (vegetables and fruits) accounted for the largest market share in 2019 and will remain at its position till the end of 2025. This dominance is majorly attributed to the rising export volume of fruits and vegetables from Brazil and Argentina to other countries. Growing adoption of a protein-rich diet across South American countries is driving the demand for poultry and meat products which, in turn, is spurring the market growth of fresh food packaging across this application segment.

Increasing investments in the aquaculture industry in South American countries as a result of increased exports of seafood items from European countries contribute to market growth in the seafood industry as a whole.

 By country, Brazil dominates the South America fresh food packaging market throughout the forecast period owing to the growing focus by the Brazilian government to shift the trend from consumption of fast and processed food to that of fresh food products. The high volume of fresh food items exported to other regions/countries also supports the dominance of the Brazilian fresh food packaging market in South America.

Covid-19 Impact on South America Fresh Food Packaging Market:

The COVID-19 pandemic has positive impact on the south American fresh food packaging market. The outbreak restricted the mobility of people and of which consumers around the globe have switched to online shopping. The global takeaway and food delivery market has experienced strong growth in the last two years due to which the adoption rate of food packaging solutions has increased in the food and beverage industry of the region owing to which the market has grown in the last two years and is expected to grow in the coming years as well.

Key Developments:

• April 2022: TOMRA’s Fresh Food business is planning to launch a new robotic packing machine for clamshells and punnets at Fruit Logistica and the South American Blueberry Convention. The new robotic machine automates the process of placing punnets and clamshells into cases, trays, boxes, and crates.
• March 2022: Smurfit Kappa, a leading supplier of cardboard and paper-based packaging solutions has announced an investment of around US$33 million in Brazil to expand the capacity of its plant in Fortaleza to meet the growing demand for innovative and sustainable packaging. The investment is a part of the company’s expansion strategy.
• According to the FAO (Food and Agriculture Organization of the United Nations) data, seafood production in Brazil is estimated to increase from 1,299 KT in 2016-18 to 1,523 by 2028, with the export volume increasing from 47 KT to 62 KT during the same period. This development is anticipated to drive the demand for fresh food packaging solutions across Brazil.

South America Fresh Food Packaging Market Scope:

Market Segmentation

• By Material
  • Plastic
  • Paper and Board
  • Glass
  • Metal
• By Application
  • Poultry and Meat Products
  • Dairy Products
  • Produce (Vegetables and Fruits)
  • Seafood
  • Others
• By Country
  • Brazil
  • Argentina
  • Others