Global Power Bank Market Size, Share, Opportunities, And Trends By Type (Lithium-Ion (Li-Ion) Battery, Lithium Polymer (Li-Polymer) Battery), By Application (Digital Camera, Laptop, Portable Media Device, Smart Phone, Tablet, Wearable Device, Others), And By Geography - Forecasts From 2024 To 2029

The global power bank market is expected to grow at a CAGR of 9.28%, reaching a market size of US$24.770 billion in 2029 from US$15.897 billion in 2024.

The quintessential accessory that today’s consumers cannot avoid is a portable power storage device. This device is utilized for charging rechargeable batteries, which are essential components of various electronic devices such as cell phones, wearable devices, and specialized equipment like proprietary GPS-enabled devices used in geological surveys. It can draw power from conventional or solar sources. Power banks are primarily designed to allow users to take advantage of all the conveniences offered by the Internet and to guarantee that they can obtain emergency services should the need arise without battery loss.

Moreover, the growing number of smartphones can be linked to consumers' evolving lifestyles. This is probably going to continue to be a major market-moving factor worldwide. Furthermore, consumers can refuel tablets, smartphones, and other media devices with USB ports by using power banks. The demand for power banks has increased despite the rapid advancement of technology in tablets and smartphones. These devices still have limited capacity in their batteries. Smartphones are becoming more and more applications, from online shopping to food ordering, but their small capacity batteries are not keeping up with the demand.

Global Power Bank Market Drivers:

• Increasing demand for Li-Polymer (Lithium Polymer) battery

The Li-Polymer (Lithium Polymer) segment of the global power bank market is anticipated to grow at a relatively higher rate during the forecast period, depending on the type of battery. The unique form factor and safety features of these power banks set them apart from the competition and greatly increase their appeal. This also helps to increase the variety of power banks in terms of weight safety. More and more work is being done to create power banks that are smaller and more manageable Consumers who use a relatively greater number of devices and travel a lot would be inclined toward this type of portable power bank. Moreover, these batteries have a high conversion rate, energy density, and energy capacity. They are also relatively cheaper to manufacture due to their low production and maintenance costs.

Moreover, Li-ion batteries' high voltage makes them ideal for applications in personal computers and tablets. As a result, demand for Li-ion power banks is expected to remain strong. Hence, this segment is expected to grow at a higher rate during the forecast period of the global power bank market.

• Increasing use of power banks for smartphones

Smartphones would occupy a significant market share of the end-user application of power banks due to the variety of applications. The extensive use of data via internet services over smartphones is a major contributing factor to the fast battery drain. Therefore, a smartphone is a major application for power banks due to the need to keep them in operation for longer. Additionally, with the advent of streaming services increasingly consumed by consumers worldwide, the need to sustain mobile device power is another sub-component that would further drive the market for power banks. Further, in quite a few developed and emerging economies, the emergence of charging kiosks with rent-a-charger facilities is taking the power bank market by storm. It is a facility wherein consumers scan a QR code and rent a power brick with the choice of either staying by the kiosk or taking it with them. Once the charging is finished, they can simply insert the power brick back into the kiosk. Additionally, with the aid of an app, customers can scan available kiosks in their area for added convenience. In addition to serving tourists who are on a visit, this rent-a-charger kiosk system could be integrated with numerous other businesses where customers are required to wait for a specific service. Thus, retailers are in a better position to grow the power bank market going forward thanks to the growing popularity of kiosks.

Global Power Bank Market Restraints:

• Increasing number of low-quality power banks

The growing number of low-quality or counterfeit portable power bank sellers is anticipated to impose growth constraints on the players in the power bank market. These devices' low manufacturing quality stems from the fact that they are not as safe as their real-deal counterparts.

Global Power Bank Market Geographical Outlook

• The Asia Pacific is witnessing exponential growth during the forecast period

The Asia-Pacific power bank market is driven by several important factors, such as increasing smartphone and tablet penetration among the rural population, rising urbanization levels, and disposable incomes. Another contributing factor is the extensive Internet access facilitated by the use of electronic devices like tablets and smartphones which have also contributed to increased demand for power banks in Asia. A lot of electronics are being consumed due to urbanization, which sees electronic prices go down, making it easier for people to buy them, thus increasing their consumption. Moreover, government institutions have been providing encouragement, driving growth in manufacturing sectors, such as smartphone manufacturing. This also includes other firms that produce batteries for charging devices like laptops, MP3 players, etc.

Global Power Bank Market Key Launches

• In January 2023, Consumer electronics company Ambrane announced the Stylo Boost Power Bank's release. This power bank can charge laptops and smartphones, has a 40000mAh battery capacity, and a 60W ultrafast charging capability. Stylo Boost delivers the newest power, ending battery issues! The powerbank is composed of a lithium-polymer battery, which charges devices rapidly, and has a massive 40000mAh capacity. The large battery supports 20W QC 3.0 output and 65W PD (fast-charging) output for lightning-fast charging. It can swiftly return a brand-new iPhone or Android device to 50% of its initial capacity, for example. This powerbank has a powerful 65W output, which is sufficient to charge Type-C laptops.
• In February 2023, UBON introduced the PB-X35 Transparent Power Bank in India. Its distinctive transparent design sets it apart from other power banks. Its 22.5-watt peak power output enables rapid phone charging. Moreover, its twin input charging connectors and 2.0A output charging port enable simultaneous charging of two devices. The power bank has short circuit, overheating, and overcharge protections to guarantee the security of the charger and the devices        

The Global Power Bank market is segmented and analyzed as follows:

• By Type
  • Lithium-Ion (Li-Ion) Battery
  • Lithium Polymer (Li-Polymer) Battery
• By Application
  • Digital Camera
  • Laptop
  • Portable Media Device
  • Smart Phone
  • Tablet
  • Wearable Device
  • Others
• By Geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • Israel
    • United Arab Emirates
    • Others
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Indonesia
    • Thailand
    • Taiwan
    • Others

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1. INTRODUCTION

1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base and Forecast Years Timeline

1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY  

2.1. Research Design

2.2. Research Processes

• 3. EXECUTIVE SUMMARY

3.1. Key Findings

3.2. CXO Perspective

4. MARKET DYNAMICS

4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis

4.5. Analyst View

5. GLOBAL POWER BANK MARKET BY TYPE

5.1. Introduction

5.2. Lithium-Ion (Li-Ion) Battery

5.3. Lithium Polymer (Li-Polymer) Battery

6. GLOBAL POWER BANK MARKET BY APPLICATION

6.1. Introduction

6.2. Digital Camera

6.3. Laptop

6.4. Portable Media Device

6.5. Smart Phone

6.6. Tablet

6.7. Wearable Devices

6.8. Others

7. GLOBAL POWER BANK MARKET BY GEOGRAPHY

7.1. Introduction

7.2. North America

7.2.1. By Type

7.2.2. By Application

7.2.3. By Country

7.2.3.1. USA

7.2.3.2. Canada

7.2.3.3. Mexico

7.3. South America

7.3.1. By Type

7.3.2. By Application

7.3.3. By Country

7.3.3.1. Brazil

7.3.3.2. Argentina

7.3.3.3. Others

7.4. Europe

7.4.1. By Type

7.4.2. By Application

7.4.3. By Country

7.4.3.1. Germany

7.4.3.2. France

7.4.3.3. United Kingdom

7.4.3.4. Italy

7.4.3.5. Others

7.5. Middle East and Africa

7.5.1. By Type

7.5.2. By Application

7.5.3. By Country

7.5.3.1. Saudi Arabia

7.5.3.2. Israel

7.5.3.3. United Arab Emirates

7.5.3.4. Others

7.6. Asia Pacific

7.6.1. By Type

7.6.2. By Application

7.6.3. By Country

7.6.3.1. China

7.6.3.2. Japan

7.6.3.3. South Korea

7.6.3.4. India

7.6.3.5. Indonesia

7.6.3.6. Taiwan

7.6.3.7. Thailand

7.6.3.8. Others

8. COMPETITIVE ENVIRONMENT AND ANALYSIS

8.1. Major Players and Strategy Analysis

8.2. Market Share Analysis

8.3. Mergers, Acquisitions, Agreements, and Collaborations

8.4. Competitive Dashboard

9. COMPANY PROFILES

9.1. ADATA Technology Co.

9.2. Ambrane India Pvt Ltd

9.3. Berkshire Hathaway (Duracell Inc.)

9.4. INCIPIO (Griffin Technology)

9.5. Huawei Device Co., Ltd.

9.6. Lenovo

9.7. Panasonic Corporation

9.8. Sony Corporation

9.9. Syska

9.10. Philips

ADATA Technology Co.

Ambrane India Pvt Ltd

Berkshire Hathaway (Duracell Inc.)

INCIPIO (Griffin Technology)

Huawei Device Co., Ltd.

Lenovo

Panasonic Corporation

Sony Corporation

Syska

Philips