Global Bottled Water Market Size, Share, Opportunities, And Trends By Type (Still Water, Sparkling Water, Functional Water), By Flavor (Flavored, Non-Flavored), By Packaging (PET Bottles, Glass Bottles, Others), By Distribution Channel (Online, Offline), And By Geography - Forecasts From 2025 To 2030

Bottled Water Market Size

The global bottled water market is expected to grow at a compound annual growth rate (CAGR) of 5.61%, from US$232.126 billion in 2025 to US$304.964 billion in 2030.

Bottled Water Market Trends

The bottled water market is spurred by increasing health awareness and demand for superior quality water with minerals to make people healthier. As the tourism industry expands, there is also an increased need for portable water, fuelling the bottled water market.

Moreover, limited access to safe water and growing urbanization with the rise in disposable income, which allows consumers to spend more on bottled water in place of tap water, is positively impacting the market growth.

Bottled Water Market Growth Drivers:

• Increasing demand for convenience and health consciousness: The rapidly growing awareness among consumers about their health and busy lifestyle tends to incline them towards bottled water, considering it a pure and clean source to stay hydrated conveniently.

Further, according to the IBWA, the bottled water industry in the U.S. set a record in 2022 by selling 15.9 billion gallons of the same, leaving behind carbonated soft drinks for the seventh consecutive year. The retail sales stood at $46 billion, up from $40.8 billion recorded in 2021. In addition, Americans consumed an average of 46.5 gallons of bottled water, compared to 36 gallons of soda in 2022 alone.

• Rising Production and Demand for Bottled Water: A major factor propelling the global bottled water packaging market is the increasing global demand and production of bottled water worldwide. According to the bottled water report conducted by the International Bottled Water Association (IBWA), the USA's per capita water consumption was rising. The agency further stated that in 2023, the average consumption of bottled water was 46.4 gallons per capita annually and of soft drinks about 34.4 gallons. The agency also revealed that the production of bottled water in the USA has been experiencing continuous increases for the past few years.

Bottled Water Market Segmentation Analysis by Type

• Still Water Segment: The shift in consumer preferences and the convenience of bottled water is driving growth in the still-bottled water segment. Other factors equally influencing individuals’ increased demand for bottled water are rising disposable incomes and ongoing urbanization.
• Sparkling Water Segment: As consumers become more health-conscious, many are switching from sugar-containing beverages to zero-calorie options with similar tastes, positively affecting the sparkling water segment.
• Functional Water Segment: The changing health consciousness about lean bodies, healthy diets, and wellness has played a significant role in creating functional waters with vitamins, minerals, and electrolytes as the ‘plus’ factor.

Bottled Water Market Segmentation Analysis by Distribution Channel

• Online Segment: Convenience is a crucial driving factor for the online channel of bottled water since consumers can place orders on online platforms without leaving their homes. This channel provides a broad spectrum of brands, sizes, and flavors compared to traditional outlets. In this regard, the Mexican e-commerce market was recorded to be USD 26.2 billion in 2022, compared to sales of USD 21.2 billion in 2021, according to the Mexican Online Sales Association.
• Offline Segment: Offline segments, mainly supermarkets, convenience stores, and vending machines, are located where consumers can get non-carbonated bottled water easily and consume it on the go.

Bottled Water Market Geographical Outlook:

• North America is forecasted to hold a major market share.

The North American region is expected to hold a significant market share. One of the driving factors includes the number and range of bottled water products offered by significant players. Further, contributing to the active marketing strategy has been the availability of on-the-go and safe drinking water.

Moreover, to meet consumers' increasing demand for bottled water, many companies have increased their budgets while improving the quality of the products and their delivery systems. In April 2023, Premium Waters, Inc., a bottled water manufacturing company based in Minneapolis, unveiled plans for a new bottling plant in Seguin City, Texas. The plant is projected to be constructed on 27 acres of land for USD 80 million and is expected to be operational by 2024.

Global Bottled Water Market – Competitive Landscape

• Alpack Packaging
• Amcor Limited
• Ball Corporation
• Graham Packaging Company
• Plastipak Holdings Inc.

These companies are anticipated to dominate the global bottled water market since they are constantly innovating to differentiate their products, focusing on premiumization, unique flavor infusions, and sustainable packaging options.

Bottled Water Market Latest Developments

• In October 2024, Bluewater and the Association of National Olympic Committees (ANOC) announced an ambitious new four-year collaboration that will provide sustainable drinking water solutions across the globe.

Bottled Water Market Scope:

Report Metric	Details
Bottled Water Market Size in 2025	US$232.126 billion
Bottled Water Market Size in 2030	US$304.964 billion
Growth Rate	CAGR of 5.61%
Study Period	2020 to 2030
Historical Data	2020 to 2023
Base Year	2024
Forecast Period	2025 – 2030
Forecast Unit (Value)	USD Billion
Segmentation	Type Flavour Packaging Distribution Channel Geography
Geographical Segmentation	North America, South America, Europe, Middle East and Africa, Asia Pacific
List of Major Companies in the Bottled Water Market	Alpack Packaging Amcor Limited Ball Corporation Graham Packaging Company Greif Inc.
Customization Scope	Free report customization with purchase

 

Bottled Water Market is analyzed into the following segments:

• By Type
  • Still Water
  • Sparkling Water
  • Functional Water
• By Flavour
  • Flavored
  • Non-Flavored
• By Packaging
  • PET Bottles
  • Glass Bottles
  • Others
• By Distribution Channel
  • Online
  • Offline
• By Geography
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Israel
    • Others
  • Asia Pacific
    • Japan
    • China
    • India
    • South Korea
    • Indonesia
    • Thailand
    • Others

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1. INTRODUCTION

1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base and Forecast Years Timeline

1.8. Key Benefits for the Stakeholders

2. RESEARCH METHODOLOGY  

2.1. Research Design

2.2. Research Process

3. EXECUTIVE SUMMARY

3.1. Key Findings

3.2. Analyst View

4. MARKET DYNAMICS

4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Supplier

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis

5. GLOBAL BOTTLED WATER MARKET BY TYPE

5.1. Introduction 

5.2. Still Water

5.3. Sparkling Water

5.4. Functional Water

6. GLOBAL BOTTLED WATER MARKET BY FLAVOUR

6.1. Introduction

6.2. Flavored

6.3. Non-Flavored

7. GLOBAL BOTTLED WATER MARKET BY PACKAGING

7.1. Introduction

7.2. PET Bottles

7.3. Glass Bottles

7.4. Others

8. GLOBAL BOTTLED WATER MARKET BY DISTRIBUTION CHANNEL

8.1. Introduction

8.2. Online

8.3. Offline

9. GLOBAL BOTTLED WATER MARKET BY GEOGRAPHY

9.1. Introduction

9.2. North America

9.2.1. United States

9.2.2. Canada

9.2.3. Mexico

9.3. South America

9.3.1. Brazil

9.3.2. Argentina

9.3.3. Others

9.4. Europe

9.4.1. United Kingdom

9.4.2. Germany

9.4.3. France

9.4.4. Spain

9.4.5. Others

9.5. Middle East and Africa

9.5.1. Saudi Arabia

9.5.2. UAE

9.5.3. Israel

9.5.4. Others

9.6. Asia Pacific

9.6.1. Japan

9.6.2. China

9.6.3. India

9.6.4. South Korea

9.6.5. Indonesia

9.6.6. Thailand

9.6.7. Others

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

10.1. Major Players and Strategy Analysis

10.2. Market Share Analysis

10.3. Mergers, Acquisitions, Agreements, and Collaborations

10.4. Competitive Dashboard

11. COMPANY PROFILES

11.1. Alpack Packaging

11.2. Amcor Limited

11.3. Ball Corporation

11.4. Graham Packaging Company

11.5. Greif Inc.

11.6. Plastipak Holdings Inc.

11.7. Sidel International

11.8. Silgan Holdings Inc.

11.9. Tetra Pak International SA

11.10. SIG

11.11. WestRock Company

11.12. Paper Water Bottle

11.13. Havary’s

Alpack Packaging

Amcor Limited

Ball Corporation

Graham Packaging Company

Greif Inc.

Plastipak Holdings Inc.

Sidel International

Silgan Holdings Inc.

Tetra Pak International SA

SIG

WestRock Company

Paper Water Bottle

Havary’s