Argentina Baby Care Products Market Size, Share, Opportunities, And Trends by Type (Baby Food and, Beverages, Baby Toiletries, Baby Skin Care, Baby Hair Care, Safety and Convenience), And By Distribution Channel (E-Commerce, Pharmacies/Drug Stores, Supermarkets/Hypermarkets, Convenience Stores, Others) – Forecast From 2025 To 2030

The Argentina baby care products market is anticipated to expand at a high CAGR over the forecast period.

Baby care products such as diapers are expected to hold a significant share in the market, which is attributed to the fact that baby diaper adoption in the country has been growing at a substantial rate which in turn is anticipated to bolster the baby care products market growth in Argentina during the forecast period.

The rising awareness of the population regarding infant nutrition is further projected to surge the growth of Argentina's baby care products market in the coming years. Also, the growth in the e-commerce industry has led to the increased propensity of consumers to buy baby care products via online distribution channels which are further expected to accelerate the market growth during the assessment period. Convenience and affordability are anticipated to continue to play a quintessential role in burgeoning sales of these products through online stores.

The recent outbreak of the novel coronavirus disease had a negative impact on the Argentina baby care products market. Owing to the lockdown implemented to curb the spread of the virus, the sales of baby care products declined during the pandemic as people bought fewer products owing to the fear of the spread of coronavirus.

The hardest point of COVID-19 restrictions in the country was the second quarter of 2020 which saw a record 19% decline in the economy. The consumers in Argentina cut down on their spending owing to the financial uncertainties that arose during the pandemic. However, as the vaccination programs have been running and the restrictions are being eased, the market is anticipated to recover and continue at its normal pace from the year 2022 onwards.

Rising number of working women.

According to data from World Bank, in Argentina, the labor force participation rate of women aged 15 years and above was 54.76% in 2014 which increased to 59.53% in 2019, showing a substantial growth of nearly 5 percentage points in a period of five years. The share of women in the labor force has been increasing over the years in Argentina. The World Bank data shows that women made up 41.2% of the total labor force in Argentina in 2014 and the share increased to 43.3% in 2019. The proportion of women in the workforce is further projected to surge in the country in the coming years. As the working population of women has been increasing in Argentina, the busy lives of parents are leaving them with less time for their children, which is prompting the demand for baby care products for convenience, which is anticipated to propel the growth of baby care products market in Argentina during the forecast period. The rising number of women in leadership positions leading to high responsibilities and lesser time is also contributing to the growth.

Segmentation

• By Type
  • Baby Food and Beverages
  • Baby Toiletries
  • Baby Skin Care
  • Baby Hair Care
  • Safety and Convenience
• By Distribution Channel
  • E-Commerce
  • Pharmacies/Drug Stores
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Others